Digital marketing

Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks. Social Media Marketing is a component of digital marketing. Many organizations use a combination of traditional and digital marketing channels.

Email Marketing – Among small businesses email marketing is a top online strategy to grow your business. Building an email list will allow you to reach out to customers who already know about your business.

Blog – There are a few benefits to creating a blog or renewing your efforts with your existing blog. It helps your business get found by search engines, because of the great content you provide. It also allows you to engage more efficiently with customers and have conversations that you wouldn’t otherwise have on any other website. A blog gives you the opportunity to express to the world all about what you do, how you come about doing it, and about how your business is distinguishable.

Control other blogs – If you are unable to create your own blog or you think you wouldn’t be able to run one on your own then you have an option to post on other people’s blogs. It is free of charge and allows you to spread a good word about your business

Pay-per-click advertising – This is a way to advertise while it pays for itself. You only pay for people who see your ad and click on your site. However, you need to keep in mind that some knowledge is required to use this type of advertising otherwise; you may end up wasting money.

Social Media – Websites including Facebook, Twitter, and LinkedIn, can be used as a way to grow and spread your messages. Consumers and businesspeople often share information, product recommendations, and content that they like on these social websites. It is a great way to allow consumers to be aware of your business as well as specific information that you would like to share to your customers.

Avi Werde

Avi started his business life at a very young age, which has allowed him to explore many industries. After finishing his studies as a music student he went on to other areas in the hospitality industry expanding his knowledge and experience to the point that he felt unsatisfied by the restraints and slow progressions of working for another leading him to create his company Werde Productions.

This new venture brought Avi national and international attention as the world was to experience their first large scale Jewish wedding expo, opening doors that he has been yearning to open. He has since been involved with projects such as Concerts, Galas, Art Shows, Art installations, Fashion shows, managing event spaces, birthdays, product launches, corporate events, Festival management, parties, event marketing, PR, the works.